But according to a report from CTV News, at a press conference late last month authorities said new DNA evidence linked to a missing persons investigation has confirmed the man’s true identity as Davis Wolfgang Hawke. A key subject of the book Spam Kings by Brian McWilliams, Hawke was a Jewish-born American who’d legally changed his name from Andrew Britt Greenbaum. For many years, Hawke was a big time purveyor of spam emails hawking pornography and male enhancement supplements, such as herbal Viagra.
In 2005, AOL won a $12.8 million lawsuit against him for relentlessly spamming its users. More recently, Hawke’s Jesse James identity penned a book called Psychology of Seduction, which claimed to merge the “shady world of the pickup artist with modern science, unraveling the mystery of attraction using evolutionary biology and examining seduction through the lens of social and evolutionary psychology.” The book’s “about the author” page said James was a “disruptive technology pioneer” who was into rock climbing and was a resident of Squamish. It also claimed James held a PhD in theoretical physics from Stanford, and that he was an officer in the Israeli Defense Force.