Instagram Reenables GIF Sharing After GIPHY Promises No More Racism

Earlier this month, Instagram and Snapchat dropped their GIPHY integrations when a racial slur slipped into the company’s online database. Now Instagram is bringing GIPHY Integration back after GIPHY confirmed it’s reviewed its GIF library four times and will preemptively review any new GIFs it adds. Snapchat has yet to bring the service back. TechCrunch reports: “We’ve been in close contact with GIPHY throughout this process and we’re confident that they have put measures in place to ensure that Instagram users have a good experience,” an Instagram spokesperson told TechCrunch. GIPHY told TechCrunch in a statement: “To anyone who was affected: we’re sorry. We take full responsibility for this recent event and under no circumstances does GIPHY condone or support this kind of content. We have also finished a full investigation into our content moderations systems and processes and have made specific changes to our process to ensure something like this does not happen again.” The racial slur was spotted by a user in the UK around March 8th. “We’ve shared a censored version of the image below, but warning, it still includes graphic content that may be offensive to some users,” reports TechCrunch.